CorporateNature Metaphor Series, No 75.
Entrepreneurs discover "points of pain", tackle the uknown and overcome challenges that others often consider insurmountable. This makes the startup journey similar to climbing a mountain.
On the other hand, corporate employees tread a well-trodden path. This makes a corporate career resemble a trek down a river valley. The river has already eroded its bed through the rocks just like the company has established its policies, processes and territory; one only needs to go with the flow and follow the river downstream.
And then, occasionally, there are the canyons: rivers that have cut their bed deep across mountains. These are the unicorns: startups that headed up a mountain and on the way got big and created their own giant river valley.
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| Grand Canyon (Source: Wikipedia) |
